While previously fun and exciting, the new “Baked Lay’s” packaging has the appearance of something straight from a bakery. A more elegant spin on the package, the new design uses natural colors to represent the “baked” quality that the Lay’s have.
For more information, the Baked! section of the Frito-Lays website.
Filed under: Brands, Websites | Tagged: baked!, bakery, elegant, frito-lays, lays, natural, Packaging change | Leave a comment »
As The (Logo) World Turns 