Packard Bell goes 3D with new design

packard_bell_logo

Packard Bell, after a long life and few logo updates, has finally done a complete 360 with its identity.  The new logo and wordmark, both strong upgrades, give Packard Bell the identity it needs to move forward in the working world.

Advertisements

Dollar General Changes, But Stays Average

dollargeneral_logo

With a new design, Dollar General moves into the future….. but not really.  The new design is still average at best, but is not an improvement in the least.  The new design changes to a font similar to the original, but different.  Thats the only positive to the new design, the new typeface used for it.